During the 3rd Family Business Congress, the brand was awarded the Family Ambassador of the Year tytle. The representatives of the Organizer, i.e. Forbes Polska magazine, gave this award to the producer of popular protein snacks for promoting our country in the international arena. Among the winners in other categories there were also: Mokate Group, Arche Group and Cafardini.
Best of the best
The Family Business Congress in Poland is one of the key events gathering business representatives, as well as practitioners and domestic and foreign experts. During this year’s 3rd edition of this event, the organizers awarded the Tarczyński brand with the title of the Family Ambassador of the Year. The award was granted for the promotion of Poland on the international market and the ambitious and consistent pursuit of the goal of becoming a global leader in protein snacks.
The products of this native brand are already available in 30 countries around the world on 3 continents, including Germany, the United States, Great Britain, Spain, Finland and Hong Kong.
– Being one of the largest family businesses in Poland is a distinction that gives us great pride. Just like honouring our many years of activities on international markets with the title of the Family Ambassador of the Year. I am all the more glad that during this year’s Congress I was able to receive this award that is special for all of us at Tarczyński, motivating us to hard work allowing us to reach for our dreams – says Tomasz Tarczyński, Member of the Management Board and Marketing and Export Director of Tarczyński S.A. As he says: My parents, who created this company from scratch, always say that you need to change the stereotypical Polish thinking that something will not work out and believe in your goals. This is the key to success that led the Tarczyński brand to a place from which it sets trends and conquers new foreign markets. 25% of our turnover is currently coming from export, and I can confidently say that this is just the beginning.
During this year’s Family Business Congress, the following businesses were also awarded: Mokate Group (Forbes Magazine Family Business of the Year), Arche Group (Family Philanthropist of the Year) and Cafardini (Forbes Magazine Special Award).
III Family Business Congress in Poland
The leitmotif of this year’s event, which took place on June 20 in Warsaw, was: A new generation in family businesses – What is left of the lessons received from parents / fathers, grandparents in the digital world?
The Congress was once again an opportunity to expand one’s knowledge with good practices or strategies of other companies, implemented and applied in Poland and abroad.